NewSkin LLC — Privacy Policy

We value your trust and are committed to protecting your privacy and the confidentiality of your information. NewSkin LLC (“NewSkin,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what we collect, how we use and share information, your choices and rights under Washington law—including the My Health My Data Act (MHMDA)—and how to contact us.

By using www.newskin.com (the “Site”) or interacting with us, you agree to this Policy. This notice also serves as our “Consumer Health Data Privacy Policy” under the Washington My Health My Data Act.

Our Services and website are intended for individuals located in the United States. If you access our Site from outside the U.S., you do so at your own initiative and are responsible for compliance with local laws.

1. Who We Are & Scope

NewSkin is a Bellevue, Washington medical/aesthetic practice offering medical spa and facial plastics services. We operate in affiliation with ProSculpt LLC, an affiliated practice within the same facility that provides body contouring, liposuction, and skin-tightening procedures. While certain administrative resources (facilities, scheduling) may be shared, each entity maintains separate clinical and business oversight. Services performed under the ProSculpt name are subject to ProSculpt’s own clinical protocols and service policies.

This Policy applies to information collected through our Site, calls, texts, emails, and in-person interactions related to appointment requests and patient intake. It does not replace our HIPAA Notice of Privacy Practices for medical records.

2. Information We Collect

Identifiers & Contact Data: name, email, phone, mailing address, preferred contact method.
Consumer Health Data (MHMDA): concerns you share about aesthetic/medical conditions, treatment history, photos submitted for consultation, appointment notes, and similar information.
Billing / Payment (if applicable): billing address and transaction metadata (payment is processed by third-party processors).
Technical / Usage Data: IP address, device/browser type, pages viewed, and cookie/pixel data.
Communications: messages, call logs, SMS replies (e.g., STOP/HELP), and chatbot interactions.

3. How We Use Information

We use information to:

Provide and coordinate consultations, care, and follow-ups;
Communicate about appointments, reminders, updates, and service information;
Operate, secure, and improve our Site and in-office operations;
Perform analytics and conversion measurement;
Comply with legal and regulatory obligations and prevent fraud or misuse.

We do not use precise location tracking and do not use geofencing to collect or track consumer health data.

4. Washington Notice of Collection & Purpose (MHMDA)

When we collect consumer health data, we do so for:

Care & Operations: to schedule consultations, evaluate suitability, provide services, and manage records;
Communications: to send appointment reminders and necessary service messages;
Security & Compliance: to protect systems and meet legal obligations;
Analytics & Marketing Measurement: to understand Site usage, measure campaign performance, and improve user experience.

We do not sell consumer health data. If we share it, we do so only as described below.

5. Cookies, Tracking, and Online Advertising

We use cookies and similar technologies to operate our website, measure performance, and understand how visitors interact with our content and ads. These may be set by us or by trusted partners such as Google and Meta (Facebook).

We use:

Essential cookies – required for site functionality and security.
Analytics cookies – such as Google Analytics 4 to collect aggregated usage data (e.g., page views, referring sources, browser information).
Advertising and conversion pixels – including Google Ads, Meta / Facebook Pixel, and similar tools to measure marketing campaign effectiveness.
Attribution identifiers – such as UTM parameters and Google Click Identifier (GCLID) values to understand how visitors arrived at our site.

These technologies may collect limited technical information (for example, IP address, device type, or hashed identifiers) to analyze traffic and attribute conversions. We do not sell personal information. Some analytics and advertising tools may receive limited identifiers for measurement or optimization consistent with this Policy.

You can control or disable cookies through your browser settings, use Google’s opt-out tools, adjust Meta ad preferences, or enable a Global Privacy Control (GPC) or Do Not Track setting in your browser, which we honor where required by law. Disabling cookies may limit certain website features but will not affect your ability to request consultations or services.

6. AI Virtual Assistant

If you interact with our website’s AI-powered chat or virtual assistant, the information you provide (such as your name, contact details, or treatment interests) is used only to assist you, answer questions, or route you to the correct office. Conversations may be logged for quality assurance and training purposes.

Please do not share sensitive medical details through the chat. The virtual assistant is not intended to provide or replace professional medical advice.

7. Social Media Features

Our website may include social-media functions (for example, the Facebook Like button or Instagram widgets). These features may collect your IP address and set cookies to function properly. Interactions with these features are governed by the privacy policies of the companies providing them.

8. How We Share Information

We share information only as needed to operate our practice:

Affiliated Practice: Limited sharing with ProSculpt LLC (e.g., scheduling/coordination) subject to safeguards; each entity maintains separate clinical and business oversight.
Service Providers: Hosting, IT, analytics, communications, and billing partners — bound by contract to use data only for our purposes.
Legal / Compliance: When required by law, court order, or to protect rights, safety, and security.
Business Events: If we undergo a merger, acquisition, or other corporate transaction, information may transfer consistent with this Policy.

We do not sell personal information or consumer health data.

9. SMS / Email Communications

By providing contact information, you consent to receive messages related to appointments and services. Message/data rates may apply. Consent is not required for treatment.

Opt-out of SMS: reply STOP (HELP for help).
Opt-out of email marketing: use the unsubscribe link or contact us.

10. Data Security

We employ administrative, technical, and physical safeguards to protect information. No method of transmission or storage is completely secure.

If we become aware of a data incident involving your personal or consumer health information, we will notify you in accordance with applicable law.

11. Retention

We retain information only as long as necessary for the purposes described above or as required by law (including medical record regulations). De-identified or aggregated data may be retained for lawful purposes.

12. Your Rights (Washington MHMDA)

If you are a Washington resident, you may:

Access the consumer health data we maintain about you;
Request deletion of such data (subject to legal / clinical retention requirements);
Withdraw consent for sharing of consumer health data where consent applies.

Submit requests to [email protected] or by mail (see Contact). We will verify your identity before fulfilling a request. We do not use geofencing to collect health data.

13. HIPAA (Summary)

For medical records and protected health information (PHI), NewSkin complies with HIPAA. You have rights to access, request amendments, receive an accounting of disclosures, and more as outlined in our Notice of Privacy Practices.

To obtain the full HIPAA Notice, contact us (see below).

14. Children’s Privacy

Our Services are intended for adults. We do not knowingly collect personal information from children under 13.

15. Testimonial & Photo Consent

Any testimonials, before-and-after photos, videos, or other identifiable patient content featured on our Site are shared only with the individual’s prior written consent, in accordance with HIPAA and applicable Washington privacy laws.

16. Third-Party Links

Our Site may link to third-party websites. Their practices are governed by their own policies.

17. Changes to This Policy

We may update this Policy periodically. The “Effective Date” above reflects the latest version. Material changes will be posted on this page.

18. Contact Us

Privacy Officer — NewSkin LLC
10845 Main Street, Suite 100
Bellevue, WA 98004
Phone: (206) 222-1225
Email: [email protected]

Privacy Policy